VitaminWater Crowdsources Their New Product via Facebook
Organization Name: Glaceau’s VitaminWater Industry: Beverage Retail Energy Brands/Glaceau’s Founder: J. Darius Bikoff Energy Brands/Glaceau’s CEO: Mike Repole It makes me happy to write about this...
View ArticleCoca-Cola’s Social Media Campaign Engages and Inspires Customers
Organization Name: The Coca-Cola Company Industry: Beverages Web references: Lessons from Coca-Cola’s Social Media Strategy: Cohesive Campaigns and Creative Content, Econsultancy.com, What She Said...
View ArticleNova Scotia Tourism: Getting You There Before You Ever Arrive
Organization Name: Nova Scotia Tourism Agency Industry: Tourism Name of contact: Pam Wamback, Media Relations Web references: Nova Scotia, Canada; Nova Scotia Tourism Agency Description In an...
View ArticleThe Future of Social Media – Where are we headed?
Organizations Names: University College London / Social Deviant / LinkedIn Industry: Social Media Name of contacts: Ilya Zheludev / Marc Landsberg / Reid Hoffman Web references: University College...
View ArticleThe Software Supply Chain: Conquered by Slack
Organization Name: Slack Name of Contacts: Stewart Butterfield, Founder, Slack – @stewart Industry: Enterprise Social Networking Web references: Slack – @slackhq FooPlugins – @FooPlugins Company...
View ArticleSeeing Through The Mountain
Organization Name: Mountain Equipment Co-operative (MEC) Industry: Retail (Canadian consumers’ co-operative, selling outdoor equipment and clothing) Web References: MEC Website, MEC Facebook, MEC...
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